If you were ever a kid then you probably watched and loved Reading Rainbow! Okay, maybe not EVER, but a lot of us did. It is a show that I enjoyed and remember fondly. Now, as an information professional, I see the importance behind the enjoyment more than I ever did before. Reading Rainbow isn't just about helping kids learn to read, it is about fostering a LOVE of reading and books in children, and I think that is a pretty dang good cause to support.